So you got your basics, registered your business, got a host and domain name “Weed-Whacker.com”, got your e-mail address, installed word-press and set up your social media. It’s time to get moving. Here are 5 Tools I’ve been using to get your site moving on to the next step.
Here are 5 Starting Tools to Get You Started:
Envato Elements is a subscription based service. It seems a little high starting out, but trust me if you’re starting out. You’re going have to spend a lot of graphics, fonts, templates, infographics. Yes, it is $30 a month, but from experience, Graphic designers aren’t cheap and its really hard to get what you want. You’ll easily spend more than $30 for a few design work. With designers there is too much back and forth, it’s hard to understand your vision because you don’t have much to show. So the best is to choose from a bunch of designs that you like, THEN ask a designer to put it together. If you have the time to do it yourself then great even better. I recommend using it for 2-3 months when you’re creating the most, then take a break. You can always re-subscribe again.
If the price isn’t within your range and you don’t need that many graphics then Envato Market (https://market.envato.com/) you can choose specifically which tool you need and pay per item. The item I use the most is Theme Forrest to look for Website Templates, but I also highly recommend stuff like landing pages and hero pages.
2) Mail Chimp an e-mail subscriber list:
Most people know this already because you probably subscribed to someone else’s newsletter who uses mail chimp. However, this is a quick reminder that setting up an e-mail list as soon as you can for your website is huge. You’re collecting data, in the early stages most people won’t come back. Many reasons to find ways to stay in contact with the people who visit your site. Setting up incentives for people to join your e-mail list is almost a must. Those who say “Sign up for our newsletters” don’t expect much results. When was the last time you thought “Hey I really want more newsletters in my inbox?” Give Incentives
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These are pretty good when you need to pass files back and forth. Google Drive is pretty cheap, I think I’m paying about $3 a month for 100GB of storage. Dropbox you can build more space by having friends sign up. I actually use both to this day. You get more total space with them combined. I find dropbox is a bit user-friendly drag and dropping with their desktop application. However, Google Drive has the better price and its integrated with many Google platforms such as Gmail. Like I said, use both. Just be careful if you use both desktop applications it’ll start eating into your hard drive space.
Let me warn you right away, the stuff on here can be absolute shit. It’s a bunch of scammers looking to suck out as much money as they can from you. They’ll always try to upsell or request more hours needed. One guy actually quoted me $1100 USD To get some website work done, it only took a proper designer 3-4 hours and total cost was $150 USD. However, there can be decent work done if done RIGHT. You have to make sure your task is VERY specific and minimal. Don’t offer someone too many things to do, I.e “Can you fix my SEO on my blog” There’s so much grey area to that, that each developer can create their own numbers of how long it will take. As well, if you ask something like that, they clearly know you have no clue. Another lesson I learned is, a lot of freelancers on this site, we’ll do a phenomenal 1st job to gain your trust, maybe the 2nd or 3rd time might be ok too, then they start slacking or taking advantage. Always give yourself leverage and challenge them that a competitor is offering a better deal. This is a business deal, be firm, specific and don’t be afraid to walk away. Also if it sounds too good to be true, it’s probably bad. I.e $5 will get you 1000 followers REAL followers on twitter. Have common sense.
Start tracking right away. Online business is all about data, knowing your customer behavior. It’s about doing A/B Tests, seeing what works, what doesn’t work. What blog they like, what blog they didn’t like etc etc… Start tracking your data as soon as you can. You’ll see more problems and it’ll just get you in a better mindset of how to thank of your business has a whole.
I’ll be working on some more advanced tools in a #5-10 list in the future, but for now I think these will give you a good start. Good Luck!
Having problems with something else? Or feel something I was forgotten? Let me know!